DISCOVER THE FUTURE OF COFFEE: BEST NEW PRODUCT COMPETITION 2025

Be the first to experience the most exciting innovations in specialty coffee! The Best New Product (BNP) Competition is your chance to explore groundbreaking products that are shaping the future of specialty coffee. From cutting-edge equipment to unique beverage enhancements, this competition showcases the best of what’s new in the industry—and you get to be part of it!

FOR EXHIBITORs

CELEBRATE YOUR LATEST PRODUCT

The Best New Product Awards at World of Coffee Europe offer an exclusive opportunity for exhibitors to have their most recent products promoted and celebrated at the show. Products launched within the previous calendar year are eligible for consideration and exhibitors can enter their products during the official submission period for the show.

OPEN FOR EXHIBITOR SUBMISSIONS APRIL 2025

BEST NEW PRODUCT 2025 categories

COFFEE ACCESSORIES

COMMERCIAL COFFEE PREPARATION AND SERVING EQUIPMENT

SPECIALTY COFFEE BEVERAGE ADDITIVE

why attend?

Exclusive First Look – Get up close with the latest advancements in coffee and tea technology before they hit the market.

People’s Choice Award – You have the power to vote for your favorite new product!

Engage with Industry Leaders – Meet the creators behind these innovations, ask questions, and gain insights into the future of specialty coffee.

Influence the Industry – Your feedback and votes help shape the products that will redefine coffee culture worldwide.

CONSUMER COFFEE PREPARATION AND SERVING EQUIPMENT

SPECIALTY NON-COFFEE BEVERAGE STANDALONE

OPEN CLASS

SPECIALTY NON-COFFEE BEVERAGE STANDALONE

FOR ATTENDEES

What you’ll discover

Game-Changing Coffee Products – From espresso machines to brewing accessories, discover tools that enhance your coffee experience.

Sustainability & Science in Action – Discover products that are making coffee better for both people and the planet.

The Best New Product Awards at World of Coffee Geneva will celebrate the top innovations across multiple categories, and winners will be recognized on SCA social media, press releases, and SCA News.